Comwell Hotels

Comwell Hotels is a Danish hotel chain with 16 hotels and additional venue locations across Denmark. Known for high service standards and strong sustainability values, Comwell serves both leisure guests and business travelers — with a growing focus on social responsibility, inclusivity, and ambitious ESG goals.



Since 2016, Comwell and Dwarf have built a long-term digital partnership centered around one goal: turning comwell.com into a strategic growth engine and a seamless, story-driven experience. In 2024, we launched the new comwell.com — a deeply integrated and fully responsive platform for direct bookings, meeting planning, loyalty programs and in-stay services.



Designed for the entire guest journey — from first click to lasting memories — the site combines performance and storytelling. Guests can explore each hotel or venue’s unique character, discover relevant offers and experiences, and book everything from meetings to romantic getaways in seconds.



The visual identity supports the journey with modular design, icon-based navigation and an adaptive layout that meets the user at their point of need — whether they’re planning a large conference, a spa weekend, or booking a business room on the go. With one of the fastest mobile booking flows in the industry, guests can complete a reservation in just a few taps.



The results are clear:

+152% in direct bookings

Conversion rate from 0.99% to 5.0%

Simple meetings go fully digital — same ease as booking a room

Comwell Concierge has replaced in-room phones and turned roomservice into a million business



Comwell.com is no longer just a booking platform — it’s a digital brand experience that scales across hotels and venue destinations throughout Denmark.