2024
Play It Forward
Entrant Company
May Yuchien Dahlia
Category
Apps & Softwares - Cause Awareness
Client's Name
Country / Region
United States
Entry Level
Student
Play It Forward is a new Spotify feature that turns streams into donations. Gen Z, though has the heart for driving social changes, they may not always have the extra change to do so. With this feature, artists can donate their art to a Play It Forward playlist linked to a cause. Listeners simply stream the playlists of their choice. This way, they can both reach charities without reaching into their pockets.
Credits
Entrant Company
Native Tongue Communications
Social Media (Campaign) - Public Service / Activism
Country / Region
United States
Entrant Company
Gravity Global
Video / Online Video (Campaign) - Documentary (Series)
Country / Region
United Kingdom
Entrant Company
SVEN
Digital Marketing (Campaign) - Niche Targeting
Country / Region
Philippines
Entrant Company
Lhamim
Video / Online Video (Single) - Best Directing
Country / Region
Saudi Arabia