2024
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The unique collaboration between Samsung and Seletti, the famous eccentric Italian design brand, has created the new cover cards with NFC technology designed for the new Galaxy S24, in which we see design and technology in an unprecedented combination.
With an innovative visual concept, we have created a CGI video in which Samsung and Seletti transform a central square in the city of Milan in Italy.
Using the Greek architectural and artistic style, the irreverent and psychedelic appeal typical of Seletti is shown, merging with Samsung's world and technological character.
Results:
TikTok: 877,1K views
Instagram: 306K views
YouTube: 205,445 views
Credits
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Gravity Global
Video / Online Video (Single) - Best Animation / Special Effects
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United Kingdom
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PA Consulting
Digital Marketing (Campaign) - Best Use of AI-Generated Content
Country / Region
United Kingdom
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SearchDigital
Video / Online Video (Single) - Automotive
Country / Region
United Kingdom