Vega Awards Gold Winner Winner

2024

Let's B-Reel About Asthma

Entrant Company

WebMD Health Corp.

Category

Video / Online Video (Campaign) - Medical

Client's Name

Medscape/MDedge/AstraZeneca

Country / Region

United States

"Let's B-Reel About Asthma" encapsulates the emotional essence of Medscape, MDedge and AstraZeneca's joint strategy, urging healthcare professionals to embrace innovation in the pursuit of enhanced patient care. The series transcends traditional educational content, representing a new era in pharmaceutical advertising. It fearlessly confronts difficult subjects, such as racial disparities, failures in treatment, and improper medication assumptions, employing animation strategically to educate physicians about inflammation at a cellular level.

Credits

Account Supervisor/Medscape
Danielle D'Urso
Director, Client Services/Medscape
Sean Clark
Vice President, Sales/Medscape
Dino Marsella
Vice President, Studio/Medscape
Zachary Bennett
Studio Manager/Medscape
Ruben Henriquez
Lead Sr Video Editor/Medscape
Matthew Kalman
Motion Graphics Designer/Medscape
Justin Maiure
Assoc Dir, Video Operations/Medscape
Calvin Gaunce
Director of Commercial Innovation/AstraZeneca
Rob Cori
Producer, Director & DP/Lucky Tiger Productions
Marc Lesser
Medfluencers
Adam Goodcoff, DO
Rutland Medical Group
Cedric “Jamie” Rutland, MD, FCCP
SUNY Downstate Medical Center
Payel Gupta, MD, FACAAI
2024
Virtual Experience
Taizhou City Brain Operation Centre | Vega Website Awards 2024 Winner

Entrant Company

Taizhou City Brain Operation Centre

Virtual / Remote Experience - Public Service / Activism

Country / Region

China

2024
Website & Mobile Sites
All human | Vega Website Awards 2024 Winner

Entrant Company

All human

Website & Mobile Sites - Best User Experience

Country / Region

Ireland

2024
Virtual Experience
mediaman GmbH | Vega Website Awards 2024 Winner

Entrant Company

mediaman GmbH

Virtual / Remote Experience - Best Use of VR

Country / Region

Germany

2024
Digital Illustration
Yue 'Mavis' Cao | Vega Website Awards 2024 Winner

Entrant Company

Yue 'Mavis' Cao

Digital Illustration (Single) - Corporate

Country / Region

United States