Vega Awards Gold Winner Winner

2024

حلا يرد الروح

Entrant

Lhamim

Category

Social Media (Campaign) - Influencer Marketing

Client's Name

روح

Country / Region

Saudi Arabia

About The Entry

Partnering with Rooh Sweets, we curated a marketing campaign that showcased the uniqueness of Rooh Sweets in the confectionery market. By participating in key interactive events and successfully utilizing influencers in marketing campaigns, Rooh Sweets stood out from its competitors. Our strategy focused on delivering simple yet engaging content tailored to the customer's preferences, complemented by widely adored influencers. The inclusion of creative advertising clips further enhanced visibility, resulting in an impressive one million impressions on various social media platforms. These achievements highlighted Rooh Sweet as a distinctive and influential brand in the realm of premium chocolates.

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