Vega Awards Silver Winner

2023

Building MarTech Products to Migrate Creator Economy to Web3

Entrant Company

BULLZ, powered by the WOM Protocol

Category

Apps & Softwares - Best Use of Web3 Technology

Client's Name

Country / Region

Singapore

Web3 is the future of the Internet, and the creator economy, with its estimated market size of 104.2 billion, is the future of Web3. Our goal is to inject growth into the entire Web3 ecosystem as a whole and play our part in driving the mass adoption of decentralized technologies. Our strategy is to build consumer-friendly MarTech products that help to migrate the 200 million + people who already identify as creators in Web2 over to Web3.

The BULLZ app, which launched in late 2021, empowers creators to get rewarded for video recommendations about blockchain, crypto, NFTs, DeFi, DAO projects, and everything else Web3. Each video is peer-reviewed on average by more than 400+ authenticators, who act like content nodes to bring trust into the content. The platform’s integrated WOM Protocol automatically rewards creators for their content and authenticators for their peer review using the native WOM Token.

The BULLZ Campaign Manager enables Web3-related projects to capture on-demand UGC to drive user acquisition, provide social proof, and generate awareness. Projects can instantly set up content requests for creators to view the details, discover the project, and decide whether to submit to the campaign by creating and uploading a video about the project. Creators can earn additional rewards for sharing the content with their existing social communities. Meanwhile, the BULLZ Challenge Launchpad enables projects to actively engage their audiences by airdropping NFTs and tokens as rewards for community participation. To date successful BULLZ campaigns have been run with brands including Monkey League, Youmeme, Safe ZK, and 8 Finance, just to name a few.

If there's one thing you should know about BULLZ and WOM it's this: we’ll keep growing our product ecosystem as long as there are Web3 projects that need help growing theirs.

2023
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Entrant Company

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Country / Region

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Entrant Company

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Country / Region

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Entrant Company

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Country / Region

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