Vega Awards Gold Winner Winner

2023

Starfield Vineyards Email Campaign

Entrant Company

WineGlass Marketing

Category

Digital Marketing (Campaign) - Email Marketing

Client's Name

Starfield Vineyards

Country / Region

United States

Starfield is a smaller winery in Amador County California in the Sierra Foothills. Since it is a remote location, to position the winery as a destination it offers guest and extraordinary experience. The Gardens at Starfield extend over ten acres of forest, woodland and ponds. The main element of the design is a path that takes the guest on a circuit of the landscape. At Starfield, there are over three miles of paved paths and roads, which radiate like the spokes of a wheel from the top of the ridge to the bottom of the hill, connecting to a rim at the boundaries of the property, sweeping guests back to the hub. The trails are bordered by a wide variety of flowers, climbers, and shrubs, and shaded by natural pine forest and oak woodland, plus a wide range of maples, scarlet oaks, aspen, white alders, ginkgos, tupelos and many other trees.

We wanted to create emails as beautiful as the landscape. By using deeply saturated colors, and stylized botanical illustrations we let the reader know this isn't your ordinary winery experience.

Credits

WineGlass Marketing
Susan DeMatei
Group Creative Director
Andrea Marke
Creative Director
Eduardo Lago
Account Supervisor
Leslie Mullowney
Assistant Account Executive
Crystal Enriquez
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