2016
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Category
Client's Name
Country / Region
About The Entry
The One Moment video was created to help Make-A-Wish acquire new donors. The strategy was to inspire, rather than use common tropes of sadness and desperation. By focusing on positivity, the agency highlighted wish stories to illuminate that a wish is a turning point that helps healing and recovery, and elevated the organization's brand to motivate support.
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[x]cube
Mobile Apps / Sites - Services
Country / Region
United States
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Eight Bit Studios
Mobile Apps / Sites - Best User Interface / Experience
Country / Region
United States
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Stellar Studios
Website - Organizations / Non-Profit
Country / Region
United States