Vega Awards Canopus Winner Winner

2021

#duelingo - Learn a song, sing a language!

Entrant Company

Miami AdSchool

Category

Social Content & Marketing - Experimental / Innovative

Client's Name

Duolingo

Country / Region

United States

Entry Level

Student

According to a study from three Boston-based universities, our ability to learn a new language is strongest “until the age of 18”. Even though learning an entirely new language may get tougher, our ability to involuntarily remember songs remain with us for a long, long time. Hence, Duolingo brings #duelingo, a new way of learning languages - through karaoke experiences of the songs we already know, to duel with people we love to sing along with.

Credits

Art Director
Bernardo Dalla
Copywriter
Kapil Khemlani
2021
Social Campaign & Series
Bigpictureteam Inc. | Vega Website Awards 2021 Winner
Korea Tourism Organization

Entrant Company

Bigpictureteam Inc.

Social Campaign & Series - Travel

Country / Region

South Korea

2021
Video / Online Video
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Entrant Company

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Video / Online Video (Single) - Real Estate

Country / Region

Canada

2021
Website
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Entrant Company

PUREBLINK

Website - Real Estate

Country / Region

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2021
Mobile Apps & Sites
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Entrant Company

Ziina

Mobile Apps & Sites - Finance / Banking

Country / Region

United Arab Emirates