Taste of Life

Taste of life -- is the new communication concept of Galvanina brand, which was approved on social media in May 2021. The pictures and videos realized for the project convey the passion and the Italian spirit of the biological Galvanina drinks and the major consumption occasions, proposing a message of conviviality, freshness and fun. From a dinner at home with friends to an happy hour on the balcony, from a romantic date to the preparation of a drink, the campaign develops a series of multi subjects with the aim to show different sharing moments, where the Galvanina products enhance the taste of being together. The campaign is accompanied by the rebranding of Galvanina social media channels, with a new dynamic, sparkling and colorful mood, that wants to amplify the target with a refined look inspired by the mixology world.