Quick-Step Signature Collection Launch Event

Quick-Step is a leading vinyl, laminate and elaborate wood flooring brand active in more than 100 countries. Aiming to strengthen Quick-Step’s positioning as a leader on flooring and interior design among Spanish consumers, the goal of this product launch was to introduce new floor designs from its newest Signature Collection, sharing with the home & interiors audiences all the details from its creation process, from inspiration to technical information. The result was an event optimized for social media which saw content creators experience the floors first-hand by taking part in a styling workshop with a leading interior designer.