Vega Awards Arcturus Winner Winner

2021

LET’S #MENTIONPREVENTION VIDEO

Entrant Company

Charge Ahead Marketing

Category

Video / Online Video (Single) - Health / Fitness / Wellness

Client's Name

Connecticut Clearinghouse/Connecticut Deptartment of Mental Health and Addiction Services

Country / Region

United States

During the COVID-19 pandemic, alcohol use presents unique risk factors that can endanger health. Many young people and parents are unaware of these realities.

The Connecticut Clearinghouse and the Connecticut Department of Mental Health and Addiction Services wanted to make residents in our state aware of these risks. Our solution was to launch an integrated, grassroots substance use prevention campaign.

We created the theme “Let’s #MentionPrevention” – it’s catchy, short, and focuses on the word “prevention” to unite people around the need to prevent alcohol use. This video needed to add some depth to that theme and provide a narrative that was real and actionable for kids and parents of all ages.

The text and spoken narrative educates about the risks of alcohol use -- yet in an accessible, digestible way that has health literacy in mind. The visual narrative shows decisions that young people and parents face around alcohol use, as well as interventions that create safe behaviors and attitudes around alcohol.

Credits

VP/Charge Ahead Marketing
Matt Romanos
Project Coordinator/CT Clearinghouse
Thomas Fulton
2021
Video / Online Video
Parnaso | Vega Website Awards 2021 Winner
Spanish Foundation of Rheumatology

Entrant Company

Parnaso

Video / Online Video (Single) - Influencer

Country / Region

Spain

2021
Website
Webconsuls | Vega Website Awards 2021 Winner

Entrant Company

Webconsuls

Website - Visual Appeal

Country / Region

United States

2021
Website
Norfolk Agency Ltd | Vega Website Awards 2021 Winner

Entrant Company

Norfolk Agency Ltd

Website - Construction

Country / Region

United Kingdom

2021
Website
TrueBlue and PeopleReady | Vega Website Awards 2021 Winner

Entrant Company

TrueBlue and PeopleReady

Website - Website Redesign

Country / Region

United States