Vega Awards | Centauri (2nd Place)

United States

2016

The Shallows

Entrant Company

Part IV

Category

Digital Marketing

Client's Name

Sony Pictures

Sub-Category

Social Campaigns

When traditional media failed to engage audiences for the Blake Lively summer hit, "The Shallows", Sony Pictures turned to social. We created original content that highlighted the fun, action, and suspense of the film. Engagements spiked on social platforms, and the social creative dictated a new direction for broadcast on a social spot ran during game 7 of the NBA finals.

2016
United States
Prospect Hotels, LLC

Entrant Company

UpShift Creative Group

Category

Hotel / Resort and Lodging

2016
United States
The Richard Nixon Foundation

Entrant Company

Pinkston Group

Category

Documentary / Public Service

2016
Singapore

Entrant Company

Moving Bits

Category

Travel

2016
Australia

Entrant Company

Jumbla

Category

Events and Live Webcasts