Vega Awards Centauri Winner Winner

2021

#TimeForWhatMatters Campaign

Entrant Company

Agency Guacamole

Category

Social Campaign & Series - Influencer Marketing

Client's Name

Carol's Daughter

Country / Region

United States

Agency Guacamole partnered with Carol’s Daughter, one of the world’s leading hair care brands, to concept and execute a multi-platform influencer campaign for the brand’s newest launch, Wash Day Delight Shampoo.To highlight the product’s key claim of trimming time on wash day, we created the #TimeforWhatMatters campaign and partnered with a range of diverse influencers across the U.S. to show us what they would do with the extra time they now have on wash day.The content partners delivered impactful and inspiring content on Instagram, TikTok and YouTube around the #TimeForWhatMatters theme, with messages around spending time with family or taking time for #selfcare. The campaign beat internal goals, garnering more than 1.5 million impressions and a higher-than average engagement rate across platforms.

2021
Student
Miami Ad School NY | Vega Website Awards 2021 Winner

Entrant Company

Miami Ad School NY

Student - Digital Marketing - Experimental / Innovative

Country / Region

United States

2021
Video / Online Video
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Birmingham City Council

Entrant Company

Spark Media

Video / Online Video (Single) - Environmental Issue / Awareness

Country / Region

United Kingdom

2021
Website
3 Lopez Media Inc | Vega Website Awards 2021 Winner

Entrant Company

3 Lopez Media Inc

Website - Best Home Page

Country / Region

United States

2021
Social Content & Marketing
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Virgin Galactic

Entrant Company

Miami Ad School New York

Social Content & Marketing - Best Copywriting

Country / Region

United States