Vega Awards Arcturus Winner Winner

Spain

2021

frozen euro

Entrant Company

Parnaso

Category

Social Content & Marketing

Client's Name

we want to be your voice

Sub-Category

New Category (Social Content & Marketing)

the social action video shows how everyone has at least one euro to help those in need. The metaphor of the frozen ice shows that society has to be sensitized to just causes. The QSSV action presents to the society the 10 NGOs with less budget of Spain and less known, but 100% transparent. the action makes known the 10 NGOs and gives the possibility that anyone who wants can donate one euro so that they can develop their missions and projects.

Credits

Director General Creativo Parnaso Jose Arribas Leon
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