Vega Awards Arcturus Winner Winner

2021

frozen euro

Entrant Company

Parnaso

Category

Social Content & Marketing - New Category (Social Content & Marketing)

Client's Name

we want to be your voice

Country / Region

Spain

the social action video shows how everyone has at least one euro to help those in need. The metaphor of the frozen ice shows that society has to be sensitized to just causes. The QSSV action presents to the society the 10 NGOs with less budget of Spain and less known, but 100% transparent. the action makes known the 10 NGOs and gives the possibility that anyone who wants can donate one euro so that they can develop their missions and projects.

Credits

Director General Creativo Parnaso
Jose Arribas Leon
2021
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