Accenture Tower Rebranding + Site Design + Build

Rebranding an iconic business address was the challenge for Accenture Tower. Formerly known as the 500 West Madison, the building was radically updated to equip its tenants for today’s fast-paced marketplace. To communicate these monumental changes, we created a website that reflects the Accenture Tower experience. Through the website, we digitally launched the rebranding of the building, and showcased the advantages of being “in” Accenture Tower with engaging content, dynamic design, and fluid user experience.