Vega Awards Arcturus Winner Winner

2021

FWN Holiday Fraud

Entrant Company

AARP

Category

Digital Marketing - Email Marketing

Client's Name

Thomas ARTS

Country / Region

United States

AARP Fraud deployed a targeted email campaign to promote awareness of the Fraud Watch Network and to convey its importance for the 50+ market during the holiday season, which is a particularly active time for scammers. This email conveyed the robust variety of fraud-prevention resources and services FWN offers, including The Perfect Scam podcast, to help keep people safe from fraud as well as the many tools available for those who are interested in preventing fraud and scams.

Credits

Fraud Marketing, AARP
Helisa Whitley
Marketing Platform Technologist, TA
Kaely Wolf
Marketing Platform Architect, TA
Justin Stofferman
Senior Account Manager, TA
Caroline Peck
Copywriter, TA
Gary Sume
Art Director, TA
Damon Rasmussen
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