Vega Awards | Arcturus (3rd Place)

India

2016

Unlimited Fashion

Entrant Company

Langoor Digital

Category

Social Media

Client's Name

Planet Fashion

Sub-Category

Promotions and Contests

Planet fashion launched their new logo, it was the infinite symbol. As part of their re-branding exercise, PF wanted to create BUZZ around their new identity. The idea was to represent the products/clothing in a kaleidoscopic pattern. While viewing a kaleidoscope, we see infinite beautiful patterns. We took this simple yet powerful insight to create a contest that went viral.

Credits

Creative Director Kishore Karumbaiah
Web Developer Udayavan M
Designer Anupama BK
Account Executive Rini Nandy
Designer Nitish Murthy
2016
United States
Weber Grill Restaurant

Entrant Company

UpShift Creative Group

Category

Restaurant

2016
United States
Zerorez

Entrant Company

DynamiX

Category

Home Page

2016
United States
C. F. Martin & Co.

Entrant Company

Liquid Interactive

Category

Consumer Electronics / Goods

2016
United Kingdom
Global ILabs Ltd

Entrant Company

Global iLabs Ltd

Category

Best Technology