2016
Entrant
Category
Client's Name
Country / Region
About The Entry
Planet fashion launched their new logo, it was the infinite symbol. As part of their re-branding exercise, PF wanted to create BUZZ around their new identity. The idea was to represent the products/clothing in a kaleidoscopic pattern. While viewing a kaleidoscope, we see infinite beautiful patterns. We took this simple yet powerful insight to create a contest that went viral.
Entrant
[x]cube
Mobile Apps / Sites - Services
Country / Region
United States