Vega Awards | Canopus Winner

United States

2020

Humble Brands

Entrant Company

efelle creative

Category

Websites

Client's Name

Humble Brands

Sub-Category

E-Commerce

Humble Brands grew out of founder Jeff Shardell’s quest for ways to detoxify his life after a career in tech and the stresses associated with it. He found his solution in deodorant after learning that 100% of what we put on our underarm is absorbed into our bodies and decided to create Humble Brands. With a growing business, the team at Humble decided they wanted a site that would help them continue to grow with a solid backend structure. Their more tangible goals included having a mobile-centric site that appealed to their target demographic while also being playful, approachable, user-intuitive and aesthetically charming. We wanted to highlight the simplicity of the product and it’s 5 ingredients by showing a visual representation of the ingredients in each product. You’ll see the natural elements throughout the site, as well as one of our favorite little delights - hovers over products produce a view of the ingredients in each one. The site was inspired by the mystique and desert living of the southwest. Through patterns, imagery, and font treatments, you’ll see nods to the southwest.

2020
Australia
Nudgee College

Entrant Company

Onion TV

Category

Educational

2020
United States

Entrant Company

Affinity Creative Group

Category

Photography

2020
United States
Sony Pictures Entertainment

Entrant Company

Viking Social Agency

Category

Entertainment

2020
Portugal
Trojan Horse was a Unicorn

Entrant Company

MOXY

Category

Experimental / Innovative