2019
#Hyundaibackstage
Entrant Company
Innocean USA
Category
Digital Marketing - Integrated Campaign
Client's Name
Hyundai
Country / Region
United States
Hyundai collaborated with Live Nation to create and deploy a first-to-market Augmented Reality technology that would enable the creation of a multi-faceted consumer engagement experience, which spoke to Hyundai's audience in an entirely new way and introduced the All-New 2020 Sonata. In the end, Hyundai upgraded the festival viewing experience and provided new ways for consumers to explore the All-New Sonata and interact with the Hyundai brand.
Credits
Entrant Company
STARMEN Design Group
Website - Environmental Awareness
Country / Region
United States
Entrant Company
SVEN
Digital Marketing - Marketing Effectiveness
Country / Region
Philippines
Entrant Company
NEEZO Studios Inc.
Virtual Reality & 360 Video - VR - Interactive, Game or Real-Time
Country / Region
Canada
Entrant Company
PaperStreet Web Design
Website - Law and Legal Services
Country / Region
United States