2019
Coming Out Loud
Entrant Company
Miami Ad School Berlin
Category
Social Content & Marketing - Social Presence
Client's Name
Levi's
Country / Region
Germany
Most Americans consider deafness a disability and ASL a divisive language. Inspired by the gay liberation movement and the wish of many queer to express their identity visually, this campaign redefines the deaf as a vibrant community and ASL as open to anyone.
Credits
Copywriter
Lisa Kirmsse
Art Director
Stephany Schlappkohl
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