2018
24 Hour Fitness Member Acquisition and Retention
Entrant Company
HYP3R
Category
Digital Marketing - Marketing Effectiveness
Client's Name
24 Hour Fitness
Country / Region
United States
HYP3R is a marketing cloud that has helped 24 Hour Fitness reduce the cost of acquiring new members, lower turnover by engaging with members in real-time, and amplify the use of UGC in club displays around the country.
HYP3R was awarded a patent in 2018 for location-based marketing. The company has geofenced gyms, hotels, cruise ships, casinos, and ski resorts around the world.
Credits
Entrant Company
McCann Stockholm
Social Media - Contensts & Promotions (New)
Country / Region
Sweden
Entrant Company
DreamingFish Productions
Video / Online Video - Branding
Country / Region
United Kingdom
Entrant Company
FCV Interactive
Website - Government
Country / Region
Canada
Entrant Company
New Sky Productions
Video / Online Video - Business to Business
Country / Region
United States