2018

Flame Grill your EX

Entrant Company

Digital Marketing - Innovative / Experimental

Client's Name

Country / Region

United States

We were asked to create a campaign that gets the 18-24 year olds to believe that fire is better. 18-24 year olds are new to relationships and are going through a lot of break-ups. We noticed a lot of rage on social media when it came to gifts from exes. We decided to help people burn their exes' things and give them a Whopper for free in return.

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Credits

Michael Ching

Prasiddha Thiyagarajan