Vega Awards | Canopus Winner

United Kingdom

2018

This Is Dot - Strategic GDPR Campaign

Entrant Company

Vox Media

Category

Video / Online Video

Client's Name

Allianz Global Investors

Sub-Category

Corporate (NEW)

AllianzGI wanted to explain the GDPR to its 3,000+ employees in more than a dozen countries (including many non-native English speakers). The output had to be creative, engaging, and simple for them to understand. We came up with a character called "Dot", representing personal data, and built a campaign including animations, a microsite, a quiz, prizes, and giveaways.

2018
Portugal

Entrant Company

MOXY

Category

Experimental

2018
United States
Baby Gold

Entrant Company

STARMEN Design Group

Category

E-Commerce (NEW)

2018
Germany
Opel Automotive GmbH

Entrant Company

SevenOne AdFactory GmbH

Category

Integrated Campaign

2018
Turkey
AvivaSA Emeklilik ve Hayat A.Åž.

Entrant Company

Promoqube

Category

Social Video