2018
#AskFirst
Entrant Company
Gorilla Media
Category
Digital Marketing - Best Use of Video (New)
Client's Name
Danish Women's Society
Country / Region
Denmark
We created a faux revenge porn and distributed it via the world's largest porn sites. The unlikely partnership between the world's oldest feminist organisation and the world's largest porn company achieved 191.000.000 in reach. 2.5 Million views. 50+ articles around the world. The largest porn portals then introduced faster content removal systems. Danish MPs supported too.
Credits
Entrant Company
McCann Stockholm
Social Media - Native Advertising
Country / Region
Sweden
Entrant Company
Metropolis Creative
Website - Fashion
Country / Region
United States
Entrant Company
Method
Virtual Reality & 360 Video (NEW) - VR: Interactive, Game or Real-Time
Country / Region
New Zealand
Entrant Company
MBVISION FOR MEDIA AND ADS COMPANY
Video / Online Video - Animation
Country / Region
Kuwait