JET SET WITH VIRTUAL REALITY

Entrant Company

Shadow Factory

Category

Digital Marketing

Client's Name

Michael Kors X DFS

Sub-Category

Game or Application

https://goo.gl/WawxYd https://netorg289527-my.s Travel the world and discover the exclusive collection in an immersive virtual reality game. Get ready to catch a bag from the collection on an exciting ride or spot the collection in an enchanting and surreal pink jungle in the virtual reality game located right inside the store. Bring a friend and see who gets the higher score!

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Credits

Art Director Joachim Sjoberg

Designer Kevin Elliott

Creative Director Quincy Gonzales

Marketing Director Natalie Tan

Owner Amit Chatterjee

Owner Devin Ehrig

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2017

United States