Vega Awards Arcturus (3rd Place) Winner

2017

Meet Blue: Generic Medications PSA

Entrant Company

Palladian Partners

Category

Video / Online Video - Medical (New)

Client's Name

U.S. Food and Drug Administration (FDA)

Country / Region

United States

Blue's not feeling well. The prescription? Generic medication.

This new PSA aims to increase overall understanding of generics as a safe and effective treatment choice, reduce the perception of generics as inferior to their name-brand alternatives, and improve attitudes toward adhering to generics.

Credits

Account Executive
Nichole Sorhaindo
Creative Director
Allison Francis
Animator
David Arbor
Designer
Katrina Villavicencio
Art Director
Allison Francis
2017
Website
Scorpion | Vega Website Awards 2017 Winner
North Oaks Health System

Entrant Company

Scorpion

Website - Pharmaceuticals / Medical

Country / Region

United States

2017
Website
Behavior Design | Vega Website Awards 2017 Winner

Entrant Company

Behavior Design

Website - Professional Services

Country / Region

United States

2017
Website
Scorpion | Vega Website Awards 2017 Winner

Entrant Company

Scorpion

Website - Pharmaceuticals / Medical

Country / Region

United States

2017
Digital Marketing
REATY ONE GROUP | Vega Website Awards 2017 Winner
REALTY ONE GROUP

Entrant Company

REATY ONE GROUP

Digital Marketing - Innovative / Experimental

Country / Region

United States