Vega Awards Centauri (2nd Place) Winner

2017

Cristaux

Entrant Company

ArtVersion Interactive

Category

Website - User Experience

Client's Name

Cristaux

Country / Region

United States

Created new brand architecture, standards and aesthetics that lead to improved user paths and journeys through the interface to accommodate demand and demonstrate craftsmanship, innovation and eminence. High visibility achieved immediately upon site launch and 78% conversion rate increase and overall user experience measured by 3rd party algorithms has been reported.