Vega Awards Arcturus (3rd Place) Winner

2017

The Coolest Kids Book Ever

Entrant Company

Search Insights

Category

Digital Marketing - Viral Marketing

Client's Name

The Little Homie

Country / Region

Australia

Brief: The client brief was to take their new kids book to the next level.



Strategy: Our strategy was to create a "raw" looking video that provide a demonstration of the product at the same time as capturing ownership benefit. We then seeded this to secondary influencers to kick off the viral uplift.



Results: 74,000 Share, 6.8m Views, $0 Ad spend

Books sold out in 5 days

2017
Video / Online Video
Saxo Bank | Vega Website Awards 2017 Winner

Entrant Company

Saxo Bank

Video / Online Video - Advertisement (New)

Country / Region

Denmark

2017
Social Media
  | Vega Website Awards 2017 Winner

Entrant Company

Social Media - Public Service

Country / Region

Brazil

2017
Website
Scorpion | Vega Website Awards 2017 Winner

Entrant Company

Scorpion

Website - Pharmaceuticals / Medical

Country / Region

United States

2017
Website
Keep Design | Vega Website Awards 2017 Winner

Entrant Company

Keep Design

Website - Professional Services

Country / Region

Malaysia

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