2017

Standing Ovation Integrated Campaign

Entrant Company

Hawthorne

Digital Marketing - Integrated Campaign

Client's Name

VARIDESK

Country / Region

United States

Many office workers spend nearly 10 hours a day at their desks which creates many reasons to move throughout the day. Hawthorne's cross platform campaign took VARIDESK and built a new kind of office round the brand: The Active Office, a place that cares about total wellbeing, increased focus, and the happiness it brings. This message helped make VARIDESK the category leader.

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