2017
Obsessed Instagram Social Video
Entrant Company
Hawthorne
Category
Social Media - Social Video (New)
Client's Name
thredUP
Country / Region
United States
thredUP needed to overcome deeply held stereotypes of second hand shopping in order to turn their brand into the top-of-mind clothing destination. To do this, we created a campaign utilizing a diverse group of influencers and their real reactions to thredUP, flashy but simple graphics and peppy music to create an engaging, honest clothing spot.
Entrant Company
Philips
Digital Marketing - Marketing Effectiveness
Country / Region
United States
Entrant Company
Multipleoutlet Productions
Video / Online Video - Editing
Country / Region
United States
Entrant Company
SingleInterface
Digital Marketing - Innovative / Experimental
Country / Region
India
Entrant Company
Jukin Media
Social Media - Social Presence
Country / Region
United States